Jason Primrose arrived to Los Angeles in August of 2010 with a plan to join the event planning space. He soon found there was a need to make amazing branded events grow online awareness of consumer goods. Jason assisted in the launch of the NIVEA for MEN “look like you give a damn” campaign in 2011, resulting in over half a billion online impressions and a lift in their Q2 sales. Pioneering growth in start-ups became a staple in his career and as Brand Manager of Coordinates Collection they achieved 700% revenue growth in eCommerce from 2013 to 2014. With a strong background in Fashion Apparel and Accessories, he focuses on creating compelling cross-channel conversations between brands and influencers that go well beyond a single transaction.