Mr. Uzzell oversaw audience engagement and event ticketing for FWLA. Previously, Mr. Uzzell was the Director of Audience Management & Social Development at Sony Pictures Entertainment.
He was responsible for community management, marketing initiatives, customer insights and communications efforts, including CRM, social media, customer service, overall audience management, and customer touch points for Crackle, a unit of Sony Pictures Television. Crackle programs Hollywood movies, TV shows and original series and films for the world’s connected audience with 43 million viewers across 22 countries.
Prior to transferring to SPE in Los Angeles, Mr. Uzzell was the European Head of Content for Sony, where he lead teams in defining & creating robust content strategies at scale and charged with producing assets designed to communicate, encourage engagement, drive traffic and increase page views across both owned & earned social touch-points.